Omni digital is a marketing agency that helps Singaporean businesses gain more leads and sales through omni channel digital marketing. We created a visual identity that not only resonated with its audience, but also helped the founder express his own personal brand.
The client wanted a minimal and modern mark that can subtly communicate what the brand does. In order to align with the client’s expectations, we first set the creative direction through a concept board. This helps the client visualize the direction for the look and feel of the brand.
Before landing on the final direction, we presented 3 options for the client to choose from.